Strategy 2009
"We want to be the preferred business gateway for the region of the eastern part of Switzerland, Vorarlberg und Liechtenstein. We are dynamic and leader in client contentment."
Business Airport St.Gallen-Altenrhein
- Safety is our top priority.
- Our employees contribute to the success of our company.
- Our focus is on our clients; we are a service provider and we care for the people.
- We offer a consistent quality product and fulfill the individual needs of our clients in a flexible manner.
- We create extra value for our shareholders.
- We take the interests of our neighbors, the authorities as well as the political institutions seriously.
- The environment is important to us; we expand our infrastructure moderately and behave environmentally responsible.
- We intend to establish our airport as a brand.
- We want to turn our airport into a business meeting point to bring people of the region together; not only for a flight but also for events and transactions on the airport premises.
- We consider our size an opportunity to provide easier, less complicated, more convenient and more personal services.
- We maintain standards of personal, familiar, authentic, direct and honest communication with our target audiences and we avoid anonymity and commutability in our statements.
- We establish and maintain professional and friendly relationships with all our partners.
- We want to utilize the existing infrastructure more efficiently by a realistic growth in Business Aviation as well as Scheduled and Charter Aviation.
We abide by the following five values:
- We have a true passion for our clients.
- We are open, fair and trust each other.
- We provide feedback and reward performance.
- We believe in teamwork.
- We are proud of our accomplishments and enjoy our performance.
Our strategy is based on the following four pillars:
Focus on profitable and protected niches
a) Business Aviation
- Increase worldwide awareness of our aiport. (Owners, operators, pilots, schedulers, dispatchers, trip planners)
- Attract new guests by providing extraordinary services and emotional values.
- Station additional aircraft at our airport.
- Create additional demand for using our airport. (Conferences, events, training)
- Support the region in efforts to attract and locate new businesses in the area.
b) Scheduled Flights
- Increase utilization of the existing flights to Vienna through strengthened support of Austrian Airlines and tour operator HighLife.
- Increased promotion of Vienna as a hub and raise the number of connecting passengers.
- Introduce flights to additional business destinations.
c) Charter Flights
- Provision of flights to trade shows and congresses that are interesting to people and businesses in our region.
- Organization of exclusive flights to events. (Golf, horse sports, etc)
d) Real Estate
- Planning and construction of an expedient terminal building enabling the compliance to current and future government requirements. (e.g. Schengen)
- Planning and construction of additional hangar space, which guarantees new home based aircraft.
- Real estate developments shall support the airport activities.
- Secure all land reserves within the perimeters of the airport.
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for people. by people