"We want to be the preferred business gateway for the region of the eastern part of Switzerland, Vorarlberg and Liechtenstein. We are dynamic and leader in client contentment." Business Airport St.Gallen-Altenrhein
- Safety is our top priority.
- Our employees contribute to the success of our company.
- Our focus is on our clients; we are a service provider and we care for the people.
- We offer a consistent quality product and fulfill the individual needs of our clients in a flexible manner.
- We create extra value for our shareholders.
- We take the interests of our neighbors, the authorities as well as the political institutions, seriously.
- The environment is important for us; we expand our infrastructure moderately and behave environmentally aware.
- We intend to establish People's as a brand.
- We consider our size as an opportunity to provide easier, less complicated, more convenient and for personal services.
- We maintain standards of personal, familiar, authentic, direct and honest communication with our target audiences and we avoid anonymity and commutability in our statements.
- We establish and maintain professional and friendly relationships to all our partners.
- We want to utilise the existing infrastructure more efficiently by a realistic growth in business aviation as well as scheduled aviation.
We abide by the following five values:
- We have a true passion for our clients.
- We are open, fair and trust each other.
- We provide feedback and reward performance.
- We believe in teamwork.
- We are proud of our accomplishments and enjoy our performance.
Our strategy is based on the following four pillars:

Focus on profitable and protected niches
a) Business Aviation
- Increase worldwide awareness of our aiport. (Owners, operators, pilots, schedulers, dispatchers, trip planners)
- Attract new guests by providing extraordinary services and emotional values.
- Station additional aircrafts at our airport.
- Create additional demand for using our airport. (Conferences, events, training)
- Support the region in efforts to attract and locate new businesses in the area.
b) Scheduled flights
- Offer a safe and reliable connection to Vienna.
- The product should constantliy be aligned on clients requirements.
- We do not want to make the price deciding, we would like to create an advantage for our customer.
- We would like to help our passengers having an enjoyable trip and safing some time
c) Charter flights
- Our airport should become more attractive as an origin or destination for charter flights
- Improve the utilised capacity of the People's Viennaline crew and aircraft by handling charter flights
d) Real Estate
- Planning and construction of an expedient infrastructure which guarantees a reasonable growth and is conform to all government requirements
- Planning and construction of additional hangar space, which guarantees new home based aircraft.
- Real estate developments shall support the airport activities.
- Secure all land reserves within the perimeters of the airport.
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